The upcoming TIME magazine cover sparked controversy in a variety of social media. However, the editor of TIME magazine ignored the comments and said slanted picture on the cover fit with the theme of the magazine.
On May 21, 2012 issue later on, TIME shows a sexy woman named Lynne Grumet with a three-year-old son, Aram. Position both in the photo that sparked criticism. In the big picture on the front cover, Grumet stood with hands on hips, while the Aram stood on the bench while sucking milk from her breasts.
The cover was busy talking on social media Twitter. Actress Alyssa Milano in her account to say that the picture was inappropriate. Because the Aram were too old to breastfeed directly from the breast.
“The picture was very extreme and exploitative. You miss the date. You should make breastfeeding mothers,” said Milano, quoted by USA Today.
Other comments came from a user’s Twitter account is not to be named, told the LA Times. “It’s ridiculous how TIME in conveying it’s message,” said the woman.,” said the woman.
Most commentators say that Aram’s age is too old to breastfeed. Answering these comments, Grumet said that it does not matter. She also had breast-fed by her mother until the age of six.
TIME edition to celebrate 20 years of success of the book Dr. Bill Sears about attached parenting. This book succeeded in changing the way the mothers in the United States about how to care for a child.
Inherent in the care, Sears called for the importance of breastfeeding for the baby. In addition, this model requires that child care continues to stick to the mother with her baby, both while breastfeeding, sleep and daily life by using a sling.
Sears also said that the baby can suckle up to more than 2 years. Some followers of Sears advice and some even breastfeed their children until the age of seven. The book is successful in increasing the number of breastfeeding mothers in the United States.
Save The Children, told the Christian Science Monitor, puts the U.S. at position 36 of the world in the number of breastfeeding mothers. Lack of encouragement to breast-feed in U.S are caused partly by the lack of maternity leave and the promotion of infant formula companies.
“For me, the cover of TIME magazine has been on target. This is a story that many people want to hear it,” says TIME managing editor Rick Stengel.